App monetization is tricky. How do you make money from your apps, and not drive away your valued users? Unfortunately, there is no clear-cut answer- it really varies app-to-app. Mobile advertisements are the most popular option, used by 38% of developers according to this VisionMobile report. The real benefit of advertisements as a monetization strategy is that
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What is Localization? It’s a phrase that gets tossed around a lot these days. Generally speaking, localization is the process of targeting your app to a certain market, often a specific country. According to the numbers, app developers can seriously boost downloads and revenue if they cater their apps to specific foreign markets. How to
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Here’s an interesting issue that is affecting mobile developers and small business owners recently: “Patent Trolls.” Formally known as “Patent Assertion Entities,” Patent Trolls are companies that buy old or dormant patents and use them to sue other companies or individuals, with no intention of creating any physical product with that patent. How do Patent
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Two weeks ago, Google released a brand new design upgrade for its content and media store, Google Play 4.0. We work closely with Android developers at Apptopia, so we wanted to give you a heads up of what to expect when you take a look at the new store. Here’s what they changed and how
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