Lite app downloads declining

There’s only so much the biggest apps, like Facebook, can grow as the market becomes saturated. However, there...

Top Grossing Google Play Categories, Q1 2019

There are some stark contrasts here with our top iOS grossing categories in Q1 2019. We're all just humans wit...

Top Grossing iOS Categories, Q1 2019

Entertainment apps are where consumers are easily convinced to spend their hard earned money. Apps like Netfli...

Worldwide 2018 Download Leaders

The APAC Opportunity Is Not As Scary As You Think

I was asked by one of the top mobile publishers in the world to create a presentation on entering the APAC mar...

4 Years of Top Grossing Games Demystified

Average lifespan of a top 50 grossing game in the U.S. App Store is 27.75 days 64% of games that break into a ...

Worldwide 2017 Download Leaders

2017 U.S. Download Leaders

People love to know download numbers but I've always stood firm on the ground that active users and user reten...

Top 10 Store Ranks Don't Change Often -- When They...

We studied the top 10 games and apps (apps means non-games) in Apple’s App Store and Google Play for three mon...

These two publishers drive half of all Arcade Game...

Two publishers you might not have heard of make up almost half (48%) of all Arcade Game downloads on Apple’s A...