Top Grossing iOS Categories, Q1 2019

Entertainment apps are where consumers are easily convinced to spend their hard earned money. Apps like Netfli...

4 Years of Top Grossing Games Demystified

Average lifespan of a top 50 grossing game in the U.S. App Store is 27.75 days 64% of games that break into a ...

Top 10 Store Ranks Don't Change Often -- When They...

We studied the top 10 games and apps (apps means non-games) in Apple’s App Store and Google Play for three mon...

What Getting Featured in The New App Store Could M...

Apple’s newly redesigned App Store launched late September to much fanfare and anticipation from developers an...

Top Games & Apps by User Retention, Q3 2017

If you’ve been following along with us on LinkedIn, Twitter or Facebook, you’ve seen and read about how vital ...

Game Of Cones: How McDonald's Stole HBO's Thunder

Do more Americans want to watch Game of Thrones or eat ice cream? With the premiere of HBO’s much anticipated ...

New Apps Added In US App Store By Category

Pokemon GO Boosted The AR Games Market

AR is not just for pirates. That was a joke. Hopefully you got it. Currently there are about 36,000 apps in th...

WWDC Day 1 Recap...Yawn.

Yesterday I was on the floor of the San Jose McEnery Convention Center listening to Apple’s latest at the firs...

screamers are 2017's first weird fad

There's been an explosion of ‘screamers’ in 2017. Screamers are runners that are controlled via the volume of ...