September 04, 2020

IDFA Impact Survey: How the mobile app industry is...

App Store Adtech

Update - 9/3/20: Apple has delayed the implementation of iOS 14 privacy measures until early 2021 to give mobi...

February 19, 2020

Where are they now? Yo, and other apps you forgot ...

App Store Social Media

Are they dead in a ditch? Hooked on drugs? Having a midlife crisis? No, we’re not talking about ex-celebrities...

October 25, 2019

China: NBA averaged 19% more daily active users th...

App Store Retention sports

Despite the recent controversy surrounding the NBA, fans were more engaged on mobile this preseason than last....

April 11, 2019

Top Grossing iOS Categories, Q1 2019

App Store App Economy

Entertainment apps are where consumers are easily convinced to spend their hard earned money. Apps like Netfli...

June 21, 2018

4 Years of Top Grossing Games Demystified

App Store Games App Economy

Average lifespan of a top 50 grossing game in the U.S. App Store is 27.75 days 64% of games that break into a ...

December 04, 2017

Top 10 Store Ranks Don't Change Often -- When They...

App Store App Economy Google Play

We studied the top 10 games and apps (apps means non-games) in Apple’s App Store and Google Play for three mon...

October 24, 2017

What Getting Featured in The New App Store Could M...

App Store Metrics Apple

Apple’s newly redesigned App Store launched late September to much fanfare and anticipation from developers an...

October 20, 2017

Top Games & Apps by User Retention, Q3 2017

App Store Games Google Play Retention

If you’ve been following along with us on LinkedIn, Twitter or Facebook, you’ve seen and read about how vital ...

September 04, 2020

IDFA Impact Survey: How the mobile app industry is...

App Store Adtech

Update - 9/3/20: Apple has delayed the implementation of iOS 14 privacy measures until early 2021 to give mobi...

February 19, 2020

Where are they now? Yo, and other apps you forgot ...

App Store Social Media

Are they dead in a ditch? Hooked on drugs? Having a midlife crisis? No, we’re not talking about ex-celebrities...

October 25, 2019

China: NBA averaged 19% more daily active users th...

App Store Retention sports

Despite the recent controversy surrounding the NBA, fans were more engaged on mobile this preseason than last....

April 11, 2019

Top Grossing iOS Categories, Q1 2019

App Store App Economy

Entertainment apps are where consumers are easily convinced to spend their hard earned money. Apps like Netfli...

June 21, 2018

4 Years of Top Grossing Games Demystified

App Store Games App Economy

Average lifespan of a top 50 grossing game in the U.S. App Store is 27.75 days 64% of games that break into a ...

December 04, 2017

Top 10 Store Ranks Don't Change Often -- When They...

App Store App Economy Google Play

We studied the top 10 games and apps (apps means non-games) in Apple’s App Store and Google Play for three mon...

October 24, 2017

What Getting Featured in The New App Store Could M...

App Store Metrics Apple

Apple’s newly redesigned App Store launched late September to much fanfare and anticipation from developers an...

October 20, 2017

Top Games & Apps by User Retention, Q3 2017

App Store Games Google Play Retention

If you’ve been following along with us on LinkedIn, Twitter or Facebook, you’ve seen and read about how vital ...