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    Results for: Marketing

    Marketing

    Increase app visibility and downloads with Apptopia’s Search Intelligence

    David Katz

    Dec 15, 2020

    More than five million apps are available for download between the two major app stores...and your app is comp...

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    Marketing

    The Latest Trends, Opportunities & Learnings for Apps in 2020

    Madeline Lenahan

    Jul 30, 2020

    We recently joined leading mobile industry experts for an exclusive webinar hosted by Mintegral. Among the pan...

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    Marketing

    5 reasons mobile marketing leaders should prioritize competitive intelligence

    Madeline Lenahan

    Jun 24, 2020

    Marketing teams are constantly being pulled in different directions, all while trying to stay ahead of the com...

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    Marketing

    NEW: Actionable insights from user reviews with Review Text Analysis

    David Katz

    May 04, 2020

    If you have an app, then you know how important user reviews are to your product development. The personalized...

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    Marketing

    2020: The Year of Streaming

    Madeline Lenahan

    Apr 02, 2020

    I think we can all agree that 2020 has been the longest year in recorded history. In times like this, humans m...

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    Marketing

    The Evolution of Effective Measurement and Tracking in In-App Performance Advertising

    Srinivas KC

    Feb 25, 2020

    As I mentioned in my first Apptopia post, there are four key things that advertisers need today from their per...

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    Marketing

    How to Make Better Creatives for In-App Performance Advertising

    Srinivas KC

    Nov 06, 2019

    As I talked about in my last blog post here on the evolution of in-app performance advertising, getting creati...

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    Marketing

    State of the mobile attribution market; a Q&A with AppsFlyer's Elad Masiach

    Adam Blacker

    Oct 08, 2019

    Mobile marketing, advertising and attribution are massive components of the mobile app economy, components tha...

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    Marketing

    The Evolution of In-App Performance Marketing: How to Run Smart Ad Campaigns Today

    Srinivas KC

    Sep 19, 2019

    In-app advertising is the most effective yet nuanced aspect of app marketing. The best way to measure success ...

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