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      Results for: Marketing (4)

      Marketing

      3 Steps To Bridge The “Relevancy Gap” In App Marketing

      Peggy Anne Salz

      Jul 24, 2018

      Give the people what they want? In mobile and apps, it’s not just a company courtesy; it’s a business imperati...

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      Marketing

      You can build a thriving app business on mobile video ads – and here’s how to do...

      Adam Blacker

      Jul 16, 2018

      Since the recording of this interview, Colin has moved from Vungle to Branch.io, where he’ll be leading partne...

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      Marketing

      3 Tips to Kickstart Your Influencer Marketing

      Carissa Lintao

      Jun 25, 2018

      Promoting your app on Instagram is a must - the platform has 1 billion monthly active users and holds the atte...

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      Marketing

      The Most Overlooked Kids App Marketing Tactic - Dumb Ways to Die Case Study

      Carissa Lintao

      Apr 03, 2018

      There’s more to marketing a kid's app than throwing money into advertising. The top kid apps actually sneak ma...

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      Marketing

      The 50 Best Mobile Ad Networks to Supercharge Growth

      Matt Fleming

      Mar 30, 2018

      Not all ad networks are created equal. While there are certainly name brand frontrunners from companies such a...

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      Marketing

      Investment Apps Have a Gender Gap

      Adam Blacker

      Mar 16, 2018

      Hey there, thanks for coming to the blog. If you're interested in this topic but you were hoping for fresher d...

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      Marketing

      Acquisition Pro is getting an upgrade!

      Adam Blacker

      Jan 16, 2018

      For advertisers and app publishers, the days of ‘spray and pray’ email blasts are over. Sales and marketing pr...

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      Marketing

      Your App Needs to Pass the 'Grandmother Test'

      Adam Blacker

      Dec 14, 2017

      The original post can be found on my weekly Inc.com column, Uncensored.

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      Marketing

      Rovio Says It Spent on User Acquisition, It Did And It Worked... Sorta

      Adam Blacker

      Nov 28, 2017

      Shares of Rovio took a tumble last week due to a loss in profitability. Can’t say we didn’t see this coming. R...

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