September 26, 2018

Enrich Google Sheets with Apptopia's Mobile Perfor...

Metrics Apptopia

Today, we're thrilled to announce the open beta of Apptopia for Google Sheets. It's just the latest step in ou...

August 16, 2018

The Data-Driven Strategy Behind One Game Studio’s ...

Metrics Games Marketing Adtech

The good news: the global app market is on the move with gaming apps leading the pack. The not-so-good news: i...

August 09, 2018

3 Tips to Grow Your App From A Growth Marketing Je...

Women in Mobile Marketing Metrics

The choices you make and the actions you take will always be inextricably intertwined with the business goals ...

August 01, 2018

Get a clearer picture of app usage with Session Da...

Adtech Metrics Advertising Apptopia Marketing

Knowing how long and how frequently someone uses an app is incredibly valuable information. It’s the type of i...

July 25, 2018

Why We Built a Better Way to Compare Apps

Marketing Apptopia Metrics

Confession time. Apptopia collects millions of data points each day. We’re talking petabytes of information on...

February 06, 2018

Kids Apps 2017: YouTube Kids Owns The Screen

Metrics Kids

When we saw YouTube Kids pop up as an Entertainment category download leader and a couple of Kids apps pop up ...

December 27, 2017

2017 U.S. Download Leaders

App Economy Metrics Finance Food & Drink Health & Fitness Games Retail & Shopping News & Magazines

People love to know download numbers but I've always stood firm on the ground that active users and user reten...

October 24, 2017

What Getting Featured in The New App Store Could M...

App Store Apple Metrics

Apple’s newly redesigned App Store launched late September to much fanfare and anticipation from developers an...

July 26, 2017

Looking for Love in All of the Places

Metrics Dating

We analyzed the top 10 dating apps for relationships and found the average user of a top dating app has a high...

June 14, 2017

Snapchat's Disappearing User Act

Snapchat Metrics

 

September 26, 2018

Enrich Google Sheets with Apptopia's Mobile Perfor...

Metrics Apptopia

Today, we're thrilled to announce the open beta of Apptopia for Google Sheets. It's just the latest step in ou...

August 16, 2018

The Data-Driven Strategy Behind One Game Studio’s ...

Metrics Games Marketing Adtech

The good news: the global app market is on the move with gaming apps leading the pack. The not-so-good news: i...

August 09, 2018

3 Tips to Grow Your App From A Growth Marketing Je...

Women in Mobile Marketing Metrics

The choices you make and the actions you take will always be inextricably intertwined with the business goals ...

August 01, 2018

Get a clearer picture of app usage with Session Da...

Adtech Metrics Advertising Apptopia Marketing

Knowing how long and how frequently someone uses an app is incredibly valuable information. It’s the type of i...

July 25, 2018

Why We Built a Better Way to Compare Apps

Marketing Apptopia Metrics

Confession time. Apptopia collects millions of data points each day. We’re talking petabytes of information on...

February 06, 2018

Kids Apps 2017: YouTube Kids Owns The Screen

Metrics Kids

When we saw YouTube Kids pop up as an Entertainment category download leader and a couple of Kids apps pop up ...

December 27, 2017

2017 U.S. Download Leaders

App Economy Metrics Finance Food & Drink Health & Fitness Games Retail & Shopping News & Magazines

People love to know download numbers but I've always stood firm on the ground that active users and user reten...

October 24, 2017

What Getting Featured in The New App Store Could M...

App Store Apple Metrics

Apple’s newly redesigned App Store launched late September to much fanfare and anticipation from developers an...

July 26, 2017

Looking for Love in All of the Places

Metrics Dating

We analyzed the top 10 dating apps for relationships and found the average user of a top dating app has a high...

June 14, 2017

Snapchat's Disappearing User Act

Snapchat Metrics