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What is the creator economy? A discussion with Kaya Yurieff

Jun 16, 2021


Apptopia Marketing

Jun 16, 2021

"The creator economy" is a phrase you've likely heard a lot lately, but what exactly is it? Kaya Yurieff, a reporter for The Information who pens a newsletter on this very subject, joins us on this episode of Somewhat Mobile to answer that question. 

Kaya also details how creators make money and what major platforms, like TikTok and YouTube, are doing to win the battle for talent. To cap off the show, we get Kaya's take on a few fast-growing platforms in an under-the-radar pocket of the creator economy. Listen to the full 20-minute episode here or catch a clip of it below. 

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