Why We Built a Better Way to Compare Apps
Jul 25, 2018

Confession time.
Apptopia collects millions of data points each day. We’re talking petabytes of information on apps, publishers, and everything in between.
And while we’d like to think of ourselves as relatively sophisticated, the reality is that our analysts still compare app performance in Excel. It’s a time consuming process that involves exporting data to multiple CSVs, aggregating it all together, and then comparing the apps side by side.
We eventually said to ourselves, "if we're doing this, our customers are probably doing it too."
That’s why we decided to build Compare Apps.
Compare Apps is a faster, easier way to visualize and compare app performance across multiple dimensions. You can create side-by-side comparisons for multiple apps on everything from Rank, Download and Revenue metrics, to Engagement, Retention and User Demographics.
We’ve also added several new visualizations so you can get to key insights faster.
watch the video
What Can You Compare?
How do I get Compare Apps?
Compare Apps replaces Apptopia’s “Watchlist” functionality. Existing Watchlist users will get the new functionality for free. To add Compare Apps to your existing Apptopia account, please contact success@apptopia.com.
Looking to test drive Apptopia? Request a demo or email sales@apptopia.com.
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Adam Blacker
VP, Insights
Adam Blacker
VP, Insights